Privacy Policy

 

 

Last Updated July 6, 2026

This Privacy Notice (“Privacy Notice”) sets forth the policies and practices used by Honeyfund.com, Inc. (“Honeyfund”) regarding how we collect, use, and disclose any information associated with an identified or identifiable individual (“Personal Information”). It also explains the rights and choices individuals have concerning their Personal Information. Honeyfund is the owner and operator of www.honeyfund.com (the “Website”), any mobile application we operate (the “App”), any online platform we operate (the “Platform”), and all related services (collectively, the “Services”), and is a corporation formed under Florida law.

Data Privacy Officer and Contact.

If you have any questions or comments regarding the Website or this Privacy Notice, you may contact Pam Taylor, COO at help@honeyfund.com.

Commitment to Limited Collection.

We collect a variety of information to provide analytics, reporting, and other services to our customers, users of the Website, and the public at large. We are committed to collecting only Personal Information that is adequate, relevant, and limited to what is necessary for the purposes for which it is processed. We do not collect Personal Information that is excessive in relation to the stated purposes. We regularly review our data collection practices to ensure compliance with this principle. If you believe we have collected Personal Information that is not necessary for the purposes described in this Privacy Notice, please contact us at help@honeyfund.com.

Below is a breakdown of the types of information we collect:

1. THE INFORMATION WE COLLECT

Personal Information may include, but is not limited to:

Account Information. 

We may collect information about your account, such as your username and password, account or customer/membership number (or other internal identifier), profile photo/avatar, bio, profile description, status, profile settings, preferences, and visibility settings.

Identifying Information. 

We may collect identifiers, such as your first and last name, email address, date of birth, or unique identifiers (e.g., IP address, device ID, or session/cookie/browser ID).

Contact Information. 

We may collect your contact details, such as your address (including home, work, mailing, shipping/billing, or employer), email address (including personal or work/business), or phone number (including home, mobile, work, or alternate).

Marketing Preferences. 

We may collect marketing preference data, opt-in and opt-out signals and consent records, 

Location Data. 

Based on your device or mobile application settings, we may collect non-precise location data (such as country, region, state, city, or zip/postal code).

Biometric Information. 

With your consent, we may collect biometric identifiers (such as photo identification or face scans linked to an individual) and facial recognition data.

User Content. 

We may collect user-generated content (such as photos, videos, audio clips, artwork, reviews, ratings, and testimonials), user-generated text entries (such as forum or message board posts and chats), feedback, survey responses, focus group contributions, and profile descriptions and biographies.

Customer Records and Payment Information. 

We may collect transaction and payment history, loyalty or reward account information, and tax identification data and numbers (e.g., VAT identification numbers, business EINs).

Commercial and Financial Information. 

We may collect product or service transaction details (such as purchase amounts, dates, fulfillment status, and order tracking), transaction history (including products or services obtained, considered, returned, exchanged, registered, in-app purchases, subscriptions, rebates, or warranties), shopping cart, wish list, or other save-for-later information, registry or publicly available lists, subscription or membership status, loyalty program participation, invoices, receipts, payment confirmation details, product ratings, reviews, or feedback, survey responses, and promotional content submissions and responses (e.g., contests, sweepstakes, offers, or bonuses).

Inferences Drawn from Personal Information. 

We may draw inferences from the Personal Information described above, including profiles based on inferences, consumer segmentation data, and preferences, tendencies, interests, or attitudes.

Behavioral and Advertising Data. 

We may collect tracking data via cookies and pixels and behavioral profiling for targeted advertising.

Sensitive Information. 

With the proper consent or other permissible legal basis for processing, we may collect driver's license, government-issued ID, or passport numbers, ID verification data or documentation, age, age band, or date of birth, gender or gender identity/expression, race or ethnicity, marital status, communication contents (when we are not an intended recipient of or participant in the communication), sexual orientation and sex life details, genetic and biometric data for identification, and citizenship or immigration status.

Device Information. 

We may collect device information (such as device model, type, or name, OS version, browser type and version, network provider, time zone, language, screen resolution, plugin types, serial number, and advertising ID), unique device identifiers (such as IMEI or MAC address), and location data (from device, GPS, or IP).

Client and Log Data. 

We may collect access logs (including login attempts, password changes, and failed logins) and interactions with websites and applications (including download errors and crash logs).

Usage Information. 

We may collect interactions with websites (such as date and time of access, pages or sections visited, time and duration of visit, navigation path, referring URL, exit pages, clicks and interactions, and ad engagement and performance), interactions with applications (including login/logout, downloads, transaction status, and user actions such as playback, pause, and resume), interactions with emails (such as opens and clicks), clickstream data (including reporting cookies, beacons, pixels, and SDK tags), cookie preferences, and search history.

Communications. 

We collect information that you provide when you contact us, whether that contact is via phone, mail, text message, email, web form, social media post, or any other form of communication. Any Personal Information provided in such communications will be processed in accordance with this Privacy Notice.

Other Necessary Information. 

We also collect other data that may include Personal Information where we are required or allowed by applicable law to collect and process such data for authentication, identification, or verification purposes.

2. HOW WE COLLECT PERSONAL INFORMATION

We collect the Personal Information described in Section 1 in the following ways:

From You. 

We collect Personal Information from you when you voluntarily provide such information, such as when you contact us, register for access to our Website, App, Platform, or Services, sign up for alerts or our newsletter, purchase products or services, or use our Website, App, Platform, or Services. We collect the following categories of Personal Information directly from you: identifiers; contact information; marketing preferences; location data; user content; customer records and payment information; commercial and financial information; device information; client and log data; and usage information.

Automatically When You Use Our Website, App, and Services.

When you interact with the Website, App, Platform, or Services, we automatically collect the following categories of information about you: account information; identifiers; contact information; marketing preferences; location data; behavioral and advertising data; device information; client and log data; and usage information.

We use cookies as part of our process for collecting data automatically. “Cookies” are small text files transferred by a web server to your device’s hard drive and may be used to collect data such as the date and time of your visit, your browsing history, preferences, and username. Most web browsers are set to accept cookies by default. You can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services. Please note that not all tracking will stop even if you delete cookies. For more information, please see our Cookie Notice.

From Other Sources. 

We may collect information from third parties, including advertising and marketing partners, public databases, and social media platforms (including information from individuals you are friends with or otherwise connected to). If we do, this Privacy Notice explains how we use that information, whether independently or in combination with the information you have provided.

Sensitive Personal Information. 

We collect certain categories of sensitive Personal Information as part of the operation of our business and our Website, App, Platform, and/or Services.

Sensitive Personal Information (as defined by applicable law, including the CPRA) may include precise geolocation; racial or ethnic origin; health and genetic data (e.g., in clinical trial contexts); and government identifiers where legally required. If you submit such information to us or we collect it for another legitimate business purpose, it will be governed by this Privacy Notice. We do not use or disclose Sensitive Personal Information for purposes other than those permitted by law, and you have the right to limit certain uses and disclosures as described below.

Where we process sensitive Personal Information (also known as "special category data" under the GDPR), we do so only with your explicit consent or on another lawful basis permitted by applicable law, such as where processing is necessary: (i) to protect your vital interests or those of another person; (ii) for the establishment, exercise, or defense of legal claims; (iii) for reasons of substantial public interest; or (iv) for purposes of preventive or occupational medicine. We implement enhanced security measures and access controls for sensitive Personal Information, and we limit access to authorized personnel on a need-to-know basis. We will inform you at the time of collection about the specific legal basis we rely upon for processing your sensitive Personal Information.

3. HOW WE USE YOUR PERSONAL INFORMATION

We process Personal Information only for the purposes described in this Privacy Notice or for purposes compatible with those for which the Personal Information was originally collected. Before using Personal Information for a new purpose that is materially different from or incompatible with the original purpose, we will notify you and, where required by applicable law, obtain your consent. If you have questions about how we use your Personal Information or believe that your Personal Information has been used in a manner inconsistent with this Privacy Notice, please contact us at help@honeyfund.com.

We use your Personal Information in order to operate, provide, maintain, develop, and promote our Website, App, Platform, and Services, as permitted by law, for the following business purposes:

To Provide You With the Website, App, Platform, and/or Services. 

This includes operating and maintaining the Website, App, Platform, and/or Services; providing you with user support; fulfilling or meeting the reason you provided the information (e.g., processing orders, providing information); and creating and maintaining your user account (including identifying you as a user and customizing your experience to your account). We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; location data; user content; customer records and payment information; commercial and financial information; inferences drawn from Personal Information; behavioral and advertising data; sensitive information; device information; client and log data; and usage information.

Anything you write in a chat with a Honeyfund representative or chatbot is stored in our system for the duration of your account and up to three (3) years after you close your account or your account becomes inactive. The information stored may include your Personal Information in connection with the message, along with any Personal Information you or the other user shared.

We may extract Personal Information from any chat messages (such as if you provide another user your address) and store it separately. We store and use any such data, including your chat history, only as described in this Privacy Notice.

To Communicate with You. 

This includes responding to your comments or inquiries and fulfilling your requests; communicating about your User Account; communicating with you about orders and accounts; sending you administrative communications, such as confirmation emails, technical notices, policy updates, or security alerts; and soliciting and responding to user feedback, reviews, survey responses, and product evaluations. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; user content; customer records and payment information; device information; client and log data; and usage information.

To Send You Marketing and/or Promotions. 

This includes sending you promotional information, including information and advertisements from our affiliates and on behalf of our promotional and strategic partners; and notifying you of new information or services that may be of interest to you. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; location data; user content; customer records and payment information; inferences drawn from Personal Information; behavioral and advertising data; device information; client and log data; and usage information.

For Analytics, Research, and Product and Service Improvements. 

This includes tracking and measuring the performance of the Website, App, Platform, and/or Services; and conducting aggregated or de-identified research and statistical reporting for business purposes or reporting. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; location data; user content; inferences drawn from Personal Information; behavioral and advertising data; device information; client and log data; and usage information.

For Personalization and Advertising. 

This includes our efforts to improve your experience on our Website and with our Services by providing a personalized experience; delivering interest-based/behaviorally-targeted advertising (including social, cross-context, and cross-device advertising); reviewing the effectiveness of our Website marketing and analyzing general demographic trends; and analyzing usage data for ad measurement, segmentation, and campaign optimization. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; location data; user content; customer records and payment information; commercial and financial information; inferences drawn from Personal Information; behavioral and advertising data; device information; client and log data; and usage information.

To Ensure the Security and Integrity of the Services. 

This includes securing our systems; and protecting our business, our employees, and you by preventing, detecting, investigating, and securing against unauthorized or illegal activity and other security-related technical issues. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; location data; customer records and payment information; device information; client and log data; and usage information.

To Comply with the Law and Enforce Our Terms. 

This includes the use of Personal Information as we believe to be necessary or appropriate for certain essential purposes, including: meeting our legal or regulatory obligations; complying with valid legal process; protecting rights, safety, and property; detecting, preventing, or investigating security incidents, data breaches, or fraud; enforcing our Terms of Service and all other applicable terms and policies; and for all other purposes requested or permitted by our users or other relevant individuals, such as Website visitors or users of our App, Platform, or Services. We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; user content; customer records and payment information; commercial and financial information; device information; client and log data; and usage information.

For Other Business Purposes. 

This includes sharing Personal Information with service providers, contractors, business partners, affiliates, and parent companies or subsidiaries for business-related functions; and managing and maintaining ongoing relationships and contracts (including vendor, employment, and ambassador relationships). We use the following categories of Personal Information for this purpose: account information; identifiers; contact information; marketing preferences; location data; customer records and payment information; commercial and financial information; inferences drawn from Personal Information; behavioral and advertising data; device information; client and log data; and usage information.

Use of AI, ML, and Automated Decision Making.

To the extent permitted by law, we may use Artificial Intelligence (“AI”), Machine Learning (“ML”), or Automated Decision Making (“ADM”) as part of our processes that use your Personal Information. Such uses include:

Recommendations. 

We use AI and ML technologies to analyze your preferences and behaviors to provide recommendations based on your unique personal profile. This allows us to deliver relevant information or suggestions (e.g., search results, pre-populated search criteria/results, and interest-based recommendations), determine the order in which products and services are presented to you, and present other recommendations based on your profile.

Functionality/Operation. 

We use AI and ML technologies to enable normal operation of the Website, analyze how you use the Website, App, Platform, and/or Services to help us improve your experience, screen uploaded content for formatting purposes, develop new features, technologies, or improvements, analyze new features or functions, including user reactions, to determine whether updates or modifications may be appropriate, and build, train, analyze, and improve the performance and/or accuracy of our AI, ML, and ADM model(s).

Communication. 

We use AI and ML technologies to interact with and assist users by answering questions and providing guidance related to the Website, App, Platform, and/or Services, collecting information and providing responses via our AI Chatbot, and providing marketing and informational messages, that are personalized for the specific individual, based on a profile, inferences, and/or likely interests.

Automated Decision-Making. 

Certain decisions regarding our services may be made automatically using ADM processes. These decisions are based on data analysis and are designed to improve service efficiency and accuracy.

Vendor Use of AI.

Our service providers may use techniques like AI and/or ML to help us improve our Website, App, Platform, and/or Services. When our service providers use such tools, their use either: (1) involves a human being in the process and thus is not fully automated; or (2) involves tools used in ways that do not have significant privacy implications (e.g., reordering how products might appear when you visit an online store) and does not produce any legal or similarly significant effects.

AI Chatbots. 

We may use software applications that incorporate artificial intelligence technology (“AI Tools”), such as an AI Chatbot. AI Chatbots use advanced algorithms to interact with users. By engaging with Honeyfund’s AI Chatbots, you consent to the collection and use of your Personal Information as described in this Privacy Notice.

Our AI Chatbot collects and processes Personal Information provided directly by users (e.g., identifiers and contact details, the text and content you provide, contextual and device data, inferences, and various other types of information) for the purposes of using Honeyfund’s products and services, improving Website functionality, and providing personalized recommendations. This data is used to enhance user experience, develop new features, and ensure compliance with legal standards.

Our legal basis to process data provided through our AI Chatbot includes providing the service you request, performing our contract with you, and pursuing our legitimate interests in improving support and product/service discovery. Where required, we also rely on your consent. We retain and protect Personal Information provided to the AI Chatbot consistent with the terms of this Privacy Notice. 

We cannot guarantee the accuracy, completeness, or up-to-date nature of the information provided by the AI Chatbot, and we strongly recommend that users treat responses as a starting point and verify any critical details before acting on information provided. Do not share sensitive Personal Information or payment details via the AI Chatbot.

DISLCAIMER: AI CHATBOT OUTPUTS ARE FOR GENERAL INFORMATIONAL PURPOSES AND DO NOT CONSTITUTE ANY KIND OF PROFESSIONAL ADVICE (E.G., LEGAL, MEDICAL). THE AI CHATBOT IS DESIGNED TO ASSIST USERS AND DOES NOT MAKE DECISIONS THAT PRODUCE LEGALLY OR SIMILARLY SIGNIFICANT EFFECTS ABOUT YOU WITHOUT HUMAN INVOLVEMENT. YOU CAN IGNORE, CHANGE, OR REQUEST A HUMAN ALTERNATIVE AT ANY TIME. HONEYFUND CANNOT BE HELD RESPONSIBLE FOR ANY INFORMATION THAT USERS VOLUNTARILY SHARE WITH THE AI CHATBOT OR THE RESULTS OF ANY ACTIONS TAKEN SOLELY IN RELIANCE ON A RESPONSE PROVIDED BY THE AI CHATBOT.

4. HOW AND TO WHOM WE DISCLOSE PERSONAL INFORMATION

We may disclose Personal Information in certain circumstances as part of our general business practices. This section discusses those circumstances.

Disclosures for Business Purposes.

To the extent permitted by law, your Personal Information may be disclosed to the following categories of third parties:

Parent Companies and Affiliates. 

For business-related functions, we may share Personal Information with a parent company, any subsidiaries, or other companies under a common control (collectively, our “Affiliates”), but only to the extent that such information is afforded an equal or greater level of protection as provided by this Privacy Notice.

Business Transfers. 

If we sell or transfer all or part of our business assets, Personal Information may be included. We will make every effort to ensure that any transferred Personal Information receives protection equal to or greater than that provided by this Privacy Notice. In the event of such a transfer, you are encouraged to contact the recipient with any questions about their applicable privacy practices.

Agents, Consultants and Related Third Parties. 

For business-related functions (such as mailings, database maintenance, and payment processing), we may share Personal Information with third parties, but only to the extent necessary to perform their designated function.

When Legally Required. 

We may share Personal Information with law enforcement authorities, regulators, courts and tribunals, governmental or public bodies, and other relevant third parties as we believe necessary or appropriate to protect people or property, to protect our services, rights or property, to comply with legal or regulatory requirements and to respond to legal process, law enforcement requests and requests from other public and government authorities.

Third-Party Vendors. 

We share Personal Information with vendors and service providers. Each third-party vendor's privacy notice explains its use of your Personal Information. These include the following categories of vendors:

General Service Providers:

We use third-party vendors to provide operational, administrative, technical, professional, and customer-facing services that support our business. These vendors may process Personal Information to help us operate our services, manage customer relationships, respond to requests, maintain records, improve our offerings, and perform other services on our behalf.

Cloud, Hosting, and Infrastructure Providers:

Data Center Providers.

We use third-party vendors to provide physical and technical facilities used to store, process, secure, and transmit data. These vendors may support systems that process Personal Information, including account records, service data, logs, communications, and operational records.

Analytics Providers:

We use third-party vendors to help us understand how individuals interact with our websites, applications, products, services, communications, and advertisements. These vendors may collect or process device information, usage information, cookies, pixels, IP addresses, browser information, app activity, engagement data, and similar information to measure performance, troubleshoot issues, and improve user experience.

Google Analytics: Privacy Notice

Google Analytics Opt-Out. You can prevent Google from collecting and using data (cookies and IP address) by downloading and installing the browser plug-in available at https://tools.google.com/dlpage/gaoptout. The Google Analytics opt-out add-on is designed to be compatible with Chrome, Edge, Safari, Firefox and Opera. In order to function, the opt-out add-on must be able to load and execute properly on your browser.

Advertising and Marketing Providers:

Retargeting Vendors.

We utilize remarketing tracking cookies and conversion pixels from vendors such as Google and Facebook to display targeted offers for our products and services to you across the Google Content Network and various social media networks. This means that you may see an ad for one of our products or services after having visited our Website. We also utilize custom audiences based on subscriber email addresses and phone numbers, enabling us to present targeted offers via Facebook and Google. Your Personal Information is used by retargeting vendors only for the purposes described in this section. These vendors may process cookies, pixels, hashed contact information, device identifiers, browsing activity, and ad-engagement data.

Email Marketing and Newsletters.

We utilize third-party vendors to conduct email-based marketing. Through third-party vendors, we collect information related to the effectiveness and impact of our email marketing, including tracking the actions you take that assist us in measuring the performance of our Website, our Services, and our email marketing. These vendors may process contact information, audience information, campaign data, preferences, survey responses, and engagement metrics.

Upon subscription, our email marketing vendors track the pages you visit on the Website. If you are or become a subscriber, are or become a customer, or purchase a product, information about your transactions is provided to these vendors to assist in this function.

Subscription and Membership.

We use third-party vendors to manage memberships and subscription sign-ups, including all necessary consent documentation. These vendors may process contact information, audience information, campaign data, preferences, survey responses, and engagement metrics.

Surveys and Forms.

We utilize third-party vendors to create and manage online surveys and other forms, facilitating the collection and organization of information. Personal Information may be collected and maintained as a result of interacting with any surveys or forms.

Payment Processors and Financial Institutions:

We use third-party vendors to process payments, refunds, credits, subscriptions, financing, payouts, chargebacks, and other financial transactions. These vendors may process payment-card information, bank account information, billing information, transaction details, authentication data, tax information, fraud-screening data, and related payment records.

Business Partners and Joint-Marketing Providers:

Promotional Partners.

We use third-party vendors to administer promotions, sweepstakes, contests, discounts, offers, coupons, or other marketing programs. These vendors may process contact information, eligibility information, entries, offer-redemption data, transaction history, preferences, and communications related to the promotion.

Platform, Integration, and App Marketplace Partners:

API Partners.

We use third-party vendors to enable data connections, service functionality, integrations, and automated interactions through application programming interfaces (“APIs”). These vendors may process account information, authentication tokens, configuration settings, transaction data, content, usage data, and other information transmitted through the API.

Social Networks and Social Media Platforms:

We use third-party vendors to provide social media features, social sharing tools, social login, embedded content, audience measurement, advertising, and interactions with third-party social platforms. These platforms may collect or receive information such as IP address, device information, browser information, page interactions, social account information, advertising identifiers, and usage of social features.

Security, Fraud Prevention, and Identity Verification Vendors:

Identity-Verification Providers.

We use third-party vendors to verify user identity, validate credentials, confirm eligibility, comply with legal obligations, and prevent fraud. These vendors may process names, addresses, dates of birth, government identification information, biometric or image data where permitted, device information, and verification results.

AI Vendors:

AI Chatbot.

We utilize third-party vendors to provide an AI-powered chatbot on our Website, App, Platform, and/or Services. The AI Chatbot enables us to interact with and assist users by answering questions, providing guidance, and facilitating self-service tasks. Personal Information that may be disclosed to these vendors in connection with the AI Chatbot includes identifiers and contact details (such as name and email address), the text and content you provide to the chatbot, contextual and device data, inferences drawn from your interactions, and usage information. These vendors process your Personal Information on our behalf under a data processing agreement, and these vendors may temporarily log prompts and/or responses to operate, secure, and troubleshoot the service. We do not authorize these vendors to use your Personal Information for any purpose other than providing the AI Chatbot service to us. Do not share sensitive Personal Information or payment details via the AI Chatbot.

Other Third Parties. 

We send your Personal Information to third parties at your direction or with your consent.

Advertisers. 

We partner with demand-side platforms that buy our ad placements through third-party vendors including social media platforms such as Facebook/Meta, Instagram, and X (formerly Twitter). We share your information with those vendors in a de-identified, anonymized, and/or aggregated form for monitoring and reporting campaign effectiveness to our business partners and for internal business analysis.

Sale and “Sharing” of Personal Information.

We do not sell your Personal Information to third parties, and we do not disclose your Personal Information to third parties in exchange for monetary or other valuable consideration for their own independent commercial use. However, we use advertising and analytics services that collect and analyze information about your interactions with our websites and applications, including through cookies, pixels, and similar tracking technologies, for the purpose of delivering advertising to you, such as interest-based, targeted, or cross-context behavioral advertising. Under certain U.S. state privacy laws, including the CCPA, our use of these advertising and analytics services may be considered a "sale" of Personal Information or a "sharing" of Personal Information for cross-context behavioral advertising, even though we do not receive monetary payment and do not make your Personal Information available for third parties' independent commercial purposes.

The categories of Personal Information that may be involved in these activities include identifiers (such as IP addresses, device identifiers, and cookie identifiers), internet or other electronic network activity information, and inferences about your preferences. We do not sell or share the Personal Information of consumers we know to be under 16 years of age unless we receive affirmative authorization as required by applicable law.

You have the right to opt out of such sales and sharing. To exercise this right, please visit the "Do Not Sell or Share My Personal Information" link available on our Website. We also honor browser-based opt-out preference signals, such as the Global Privacy Control ("GPC"), as required by applicable law.

Sale of De-identified, Anonymized, and/or Aggregated Data: Notwithstanding our commitment not to sell or share any Personal Information, we may sell, donate, transfer, or otherwise provide any data we have collected in a de-identified, anonymized, or aggregated format to a third party for any purpose, provided that adequate steps have been taken to ensure that data cannot reasonably be re-identified.

Disclosure of Other Information.

In addition to collecting Personal Information, we may collect information that does not identify you and is not associated with your Personal Information. We may also de-identify, anonymize, or aggregate information so it no longer identifies you. When we use or disclose de-identified information, we keep it in de-identified form, do not attempt to re-identify it unless allowed by law, and require recipients to do the same through contractual agreements.

Analysis of Website Performance. 

We may collect and combine such information with other data to monitor, for example, the total number of visitors to our Website, the number of visitors to each page, and the domain names of our visitors’ Internet service providers. It is important to note that no Personal Information is involved or used in this process.

Customer Research. 

To better serve and understand the needs of the Website’s users, we may conduct research on their demographics, interests, and behavior using the Personal Information and other data we collect. This research may be compiled and analyzed in the aggregate, and we may share this aggregated data with our affiliates, agents, and business partners. This aggregate information does not identify you personally. Honeyfund may also disclose aggregated user statistics to describe our services to current and potential business partners, as well as to other third parties for lawful purposes.

Legal Basis for Processing Your Personal Information.

Some jurisdictions require that companies tell you about the legal grounds that allow your data to be used or disclosed. Below are the types of lawful bases that we will rely on to process your Personal Information:

Legitimate Interest. 

We may process your Personal Information where we have a legitimate interest in conducting and managing our business to enable us to provide you with the best service, products, and a secure experience. We balance the potential positive and negative impacts on you and your rights. If the impact on your rights outweighs our legitimate business interests, we do not use or disclose your Personal Information without your consent, unless required or permitted by law. You can obtain further information about how we evaluate our legitimate interests against any potential impact on you for specific activities by contacting us at help@honeyfund.com.

Performance of Contract. 

We may process your Personal Information where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

Comply With a Legal or Regulatory Obligation.

We may process your Personal Information where it is necessary for compliance with a legal or regulatory obligation.

Consent. 

You have given express permission for a particular use of your Personal Information. Where we rely on your consent as the legal basis for processing your Personal Information, you may withdraw your consent at any time by contacting us at help@honeyfund.com.

Legitimate Interest Assessments. 

Where we rely on legitimate interests as our legal basis for processing your Personal Information, we conduct and document legitimate interest assessments ("LIAs") to ensure that our interests do not override your fundamental rights and freedoms. These assessments consider: (i) the nature and purpose of the processing; (ii) the potential impact on you, including any risks to your privacy; (iii) whether you would reasonably expect the processing; (iv) the relationship between you and Honeyfund; and (v) any safeguards we can implement to minimize any negative impact on you. You may request further information about how we have balanced our legitimate interests against your rights by contacting us at help@honeyfund.com.

Lawful Basis Table.

To assist you in understanding the legal grounds on which we process your Personal Information, we have prepared the following table summarizing our processing activities and the corresponding lawful basis under the GDPR, UK GDPR, and similar data protection laws:

Processing Activity	Lawful Basis	Additional Information
Operating and maintaining the Website, App, Platform, and/or Services	Legitimate Interest and/or Performance of Contract	Necessary to provide you with the services you have requested and to maintain a secure, functional platform.
Processing transactions and payments	Performance of Contract	Necessary to fulfill your purchase or other contractual obligations.
Creating and managing your User Account	Performance of Contract and/or Consent	Necessary to provide you with account-related features and personalization.
Sending administrative communications (e.g., service updates, security alerts)	Legitimate Interest, Performance of Contract, and/or Legal Obligation	Necessary to keep you informed about important changes to your account or our services.
Sending marketing and promotional communications	Consent	You may withdraw consent at any time by using the unsubscribe link in our communications or contacting us at help@honeyfund.com.
Conducting analytics, research, and product improvement	Legitimate Interest	Necessary to understand how our services are used and to improve our offerings.
Delivering personalized content and targeted advertising	Consent and/or Legitimate Interest	Based on your consent, which you may withdraw at any time, or based on our legitimate interest in providing relevant content, balanced against your rights.
Fraud prevention, security, and protection of rights	Legitimate Interest	Necessary to protect our business, users, and third parties from fraud and security threats.
Complying with legal obligations (e.g., tax, regulatory reporting)	Legal Obligation	Required to comply with applicable laws and regulations.
Responding to legal process and protecting legal rights	Legal Obligation and/or Legitimate Interest	Necessary to respond to lawful requests and to protect our legal interests.
Processing sensitive Personal Information and/or processing special category data	Explicit Consent and/or other lawful basis as described in this Privacy Notice	We process sensitive Personal Information only with your explicit consent or where another lawful basis permitted by applicable law applies.

 

Where we rely on consent as our legal basis, you have the right to withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.

Publicly Available Information.

When you use certain Website services, the information you share is visible to other users, depending on the specific service. This includes any information you post or share in a chat, such as your name, email address, location, and contact number. Please note that any information you provide to other users can be shared by them with others, so please exercise discretion.

5. YOUR RIGHTS RELATED TO YOUR PERSONAL INFORMATION.

We provide several ways for you to exercise certain privacy choices about your Personal Information that we process. We are committed to respecting your privacy rights under all applicable data protection and privacy laws. Some privacy laws require us to give specific details about individual rights to consumers, which we have set forth in Section 11 of this Privacy Notice.

Marketing. 

You may opt out of marketing-related communications from us at any time by contacting us through the contact information provided in this Privacy Notice or by using the unsubscribe mechanism contained in each email. We will make efforts to honor your request as soon as reasonably possible. Please note that even if you opt out of marketing emails, we may still send you important administrative messages, which you cannot opt out of.

Interest-Based Advertising. 

We may partner with third-party advertising networks, analytics companies, and measurement services (collectively, "Ad Partners") to serve advertisements on our Website, App, Platform, and/or Services and on third-party websites, mobile applications, and online services. These Ad Partners may use cookies, pixel tags, SDKs, and/or similar technologies to collect information about your activities across different websites, mobile applications, and services to provide you with advertising that is relevant to your interests ("Interest-Based Advertising").

To opt out of Interest-Based Advertising, you may use the following tools:

• Advertising industry opt-out tools:

  • Digital Advertising Alliance (DAA): https://optout.aboutads.info

  • DAA Mobile App Opt-Out: https://youradchoices.com/appchoices 

  • Network Advertising Initiative (NAI): https://optout.networkadvertising.org

  • Your Online Choices (EEA): https://youronlinechoices.eu 

  • Digital Advertising Alliance of Canada: https://youradchoices.ca

• Mobile device settings:

  • iOS Devices: Go to Settings > Privacy & Security > Apple Advertising > Personalized Ads

  • Android Devices: Go to Settings > Privacy > Ads > Opt Out of Ads Personalization

• Platform-specific opt-outs: 

  • Google: https://adssettings.google.com

  • Meta/Facebook: https://www.facebook.com/about/ads

Please note that opting out of Interest-Based Advertising does not mean you will no longer see advertisements; rather, the advertisements you see may be less relevant to your interests. These opt-out mechanisms are specific to the browser or device on which they are exercised, and you will need to opt out on each browser and device for which you wish to limit Interest-Based Advertising. 

Cookies Preferences. 

To review and update your preferences for most types of cookies (other than those that are necessary) for our Services, click the “Cookie Preferences” link in the footer of the Website.

Location Information.

You can choose whether to allow the Website, App, Platform, and/or Services to collect and use real-time information about your device's location through your device's privacy settings. If you block the use of location information, some parts of the Website, App, Platform, and/or Services may become inaccessible or not function properly.

Deactivation. 

You can deactivate your User Account at any time by contacting us as set out below or by selecting the “Deactivate My Account” option in your User Account. However, you will not be able to access any part of the Services that are for registered users only once your User Account is deactivated. Please note that even if you request deactivation of your User Account, it may take some time to fulfill this request.

Access, Amendment, and Deletion. 

Under applicable privacy laws, you may have the right to request to review, amend, delete, or otherwise exercise your rights over the Personal Information that we hold, subject to certain legal limitations and requirements. If you are subject to such a privacy law, you may submit a request to us related to your Personal Information:

• By submitting an email request to us at help@honeyfund.com.

We will process any request in accordance with, and where required by, applicable law with respect to your Personal Information. We will take steps to verify your identity before implementing your request. We do not charge a fee to process or respond to your verified consumer request unless it is excessive, repetitive, manifestly unfounded, creates a burden or workload in excess of standard requests, or is prohibited by law. If we determine that the request warrants a fee, we will inform you of our decision and provide both a written justification for the fee, and a cost estimate, before proceeding with your request.

If you have a User Account with us, you may also make specific changes directly through your User Account profile page. Please note that changes made to your User Account profile page may not be reflected immediately.

Although our active systems and databases will reflect updates that have been requested and processed, we may retain all Personal Information for backups, archiving, fraud and abuse prevention, analytics, and to satisfy other legal obligations that we reasonably believe apply.

We take reasonable steps to ensure that the Personal Information we hold is accurate, complete, and up-to-date. We rely on you to provide accurate Personal Information and to notify us of any changes. If you become aware that Personal Information we hold about you is inaccurate, incomplete, or outdated, please contact us at help@honeyfund.com so that we can take appropriate steps to correct or update the information. Some of our Website, App, Platform, and/or Services may allow you to update your Personal Information directly through your User Account settings.

Time for Changes to Take Effect.

We aim to complete requests as soon as reasonably practicable, consistent with applicable laws. Requests made on behalf of another, which require confirmation of the agent’s authority and the authenticity of the requester, will likely take more time to complete.

We may need to retain certain information for recordkeeping purposes and to complete transactions you started before requesting a change or deletion. Some residual information may also remain in our databases and records and will not be removed. We may not always be able to fully comply with your request, especially if doing so would compromise our duty of confidentiality or if we are legally allowed to handle the request differently.

For jurisdiction-specific data privacy policies, please consult Section 11 of this Privacy Notice for additional information.

6. CHANGES TO THIS PRIVACY NOTICE.

We may periodically update this Privacy Notice. Please reference the “LAST UPDATED” legend at the top of this page to see when this Privacy Notice was last revised. Any changes to this Privacy Notice will take effect upon the posting of the revised Privacy Notice on the Website. 

If any changes to this Privacy Notice could potentially require you to provide renewed or additional consent for the use of your Personal Information, notice of the requirement, as well as information we are required to disclose related to your renewed or additional consent, will be prominently displayed and will be sent to you directly via email and any other acceptable means of contact under applicable law. Your continued use of the Website, App, or Services will, along with express consent where required, constitute your consent to any additional processing of your Personal Information described in the updated Privacy Notice.

7. AGE RESTRICTIONS.

Honeyfund does not knowingly collect any Personal Information from children under 18. We encourage parents and legal guardians to monitor their children’s Internet activity and to help enforce this Privacy Notice by instructing their children never to provide Personal Information on this or any other Website without parental permission. If a parent or guardian believes that Honeyfund has Personal Information about a child under 18 in its database, please contact help@honeyfund.com immediately. We will make every effort to promptly remove such information and, where applicable, unsubscribe the child from any marketing lists.

8. THIRD-PARTY PRIVACY PRACTICES.

Our Website, App, Platform, and/or Services may contain links to third-party websites or apps. If you click on one of these links, be aware that each third-party website or app will have its own privacy notice. We do not control these websites or apps and are not responsible for their policies. When you leave the Website, we encourage you to read the privacy notice of every website you visit.

We are not responsible for the privacy and data security practices of other organizations, such as Facebook, Instagram, Apple, Google, Microsoft, X, or any other app developer, app provider, social media platform provider, operating system provider, wireless service provider or device manufacturer. Please read their privacy policies and consider customizing your browser or device settings to limit the disclosure of certain information, such as location data.

Any Personal Information that you provide through these third-party websites, mobile applications, or social platforms will be subject to the privacy notice of its operator, and not this Privacy Notice.

9. DO NOT TRACK, GPC, OPT-OUT SIGNALS.

Do Not Track.

We do not monitor or follow “Do Not Track” (DNT) signals because there is no standard interpretation or practice for DNT signals. Therefore, we handle all user information consistent with this Privacy Notice.

Global Privacy Control and Opt-Out Preference Signals. 

In addition to traditional Do Not Track signals, Honeyfund recognizes and responds to the Global Privacy Control ("GPC") opt-out preference signal, which is a browser-based signal that communicates your preference to opt out of the “sale,” “sharing,” and/or processing for purposes of targeted or cross-context behavioral advertising of your Personal Information, as those terms are defined under applicable laws. If our Website, App, Platform, and/or Services detect that your browser or device is transmitting a GPC signal, we will process that signal as an opt-out request for that browser or device in accordance with applicable law.

Please note:

• The GPC signal applies only to the specific browser and/or device from which it is transmitted. If you access our Website, App, Platform, and/or Services from a different browser or device, you will need to enable the GPC signal separately for each.

• If you clear your cookies, change your browser settings, or uninstall and reinstall your browser, your opt-out preference may need to be re-established.

• The GPC signal is offered by third parties that we do not control. For more information about how GPC works, please visit https://globalprivacycontrol.org/.

10. MISCELLANEOUS TERMS AND CONDITIONS.

Other Terms and Policies.

This Privacy Notice is to be read in conjunction with this Website’s Terms of Use and Cookie Policy. Your access to and use of the Website may also be subject to any separate agreements or terms and conditions you have signed or agreed to with Honeyfund. Please refer to those agreements as needed.

Reservation of Rights.

Regardless of any other part of this Privacy Notice, we reserve the right to disclose any personally identifiable or non-personally identifiable information about you to: (a) fulfill a government request; (b) conform with the requirements of the law or legal process; (c) protect or defend our legal rights or property, our Website, or other users; or (d) in emergencies, to protect the health and safety of our customers or the general public. This includes exchanging information with third parties and organizations to reduce credit risk and protect against fraud.

Security of Personal Information.

We use standard physical, technical, and administrative measures designed to reduce the risk of loss, misuse, unauthorized access, disclosure, or modification of your Personal Information. Unfortunately, no system or network can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you suspect that the security of any Personal Information you provided to us has been compromised), please notify us immediately at help@honeyfund.com.

Data Breach Notification.

In the event of a security incident involving unauthorized access to, disclosure of, or loss of Personal Information that is likely to result in harm or injury, a risk to your rights and freedoms, and/or increased risk of identity theft, we will notify affected individuals and relevant supervisory authorities in accordance with applicable law. Where required, we will provide notification without undue delay, and in any event within the timeframes mandated by applicable data protection laws, including 72 hours under the GDPR where feasible. Notifications will include, where required, a description of the nature of the breach, the likely consequences of the breach, the measures we have already taken or propose to take in order to address the breach, and contact information for obtaining further information. For jurisdiction-specific breach notification requirements, please consult the applicable addendum in Section 11 of this Privacy Notice.

Retention of Personal Information.

We retain each category of Personal Information for only as long as necessary to fulfill the purposes described in this Privacy Notice. We consider the amount, nature, and sensitivity of the Personal Information; the potential risk of harm from unauthorized use or disclosure; the purposes for which we process it and whether those purposes can be achieved through other means; and any relevant legal, regulatory, tax, accounting, or reporting requirements.

Please note that your profile information, profile picture, and/or profile bio will be made available to other users and the public when you use certain services on the Website. Please exercise discretion when using the Website to post Personal Information. The safety and security of your information also depend on you. Where you have a password to access certain parts of our Services, you are responsible for keeping this password confidential. Please do not share your password with anyone. 

Records of Processing Activities.

Where required by applicable data protection laws, we maintain records of processing activities (“ROPAs”), including under the GDPR. These records include: the purposes of processing; a description of the categories of data subjects and categories of Personal Information; the categories of recipients to whom Personal Information has been or will be disclosed; where applicable, transfers of Personal Information to third countries and the safeguards applied; and, where possible, the envisaged retention periods and a general description of technical and organizational security measures. These records are available to supervisory authorities upon request but are not available for review by the public.

11. ADDITIONAL INFORMATION FOR CERTAIN JURISDICTIONS.

Residents of certain countries or U.S. states have additional rights under applicable privacy laws, as described in this section. The term “Personal Information” encompasses “Personal Information” as defined by Canadian, Australian, and New Zealand law, as well as “Personal Data” as defined by EU, UK, Swiss, and Singaporean laws. See the list below for which section applies to you.

• If you are a resident of the EEA or the United Kingdom, please review Section 11.1.

• If you are a California resident, please review Section 11.2. 

• If you are a resident of another U.S. state, please review Section 11.3. 

• If you are a resident of Australia, please review Section 11.4.

• If you are a resident of Canada, please review Section 11.5.

• If you are a resident of Israel, please review Section 11.6.

• If you are a resident of Mexico, please review Section 11.7.

• If you are a resident of New Zealand, please review Section 11.8.

• If you are a resident of Singapore, please review Section 11.9.

11.1. Residents of the European Economic Area or the United Kingdom.

The GDPR and Swiss and UK data protection laws (where applicable) give data subjects the following rights regarding their Personal Information:

Right of Access. 

You have the right to know whether or not Personal Information concerning you is being processed and, if so, to request access to the Personal Information. You have the right to request the purposes of the processing, the categories of Personal Information concerned, and the recipients or categories of recipient to whom the Personal Information has been or will be disclosed. You have the right to obtain a copy of the Personal Information that is being processed. For further copies requested by you, we may charge a reasonable fee based on administrative costs.

Right to Rectify and Complete Personal Information.

You may request corrections to any inaccurate Personal Information and the completion of incomplete Personal Information. We will notify relevant third parties who have received your Personal Information of any rectifications and completions if required by law.

Right to Erasure (Right to Be Forgotten). 

You have the right to request that we erase Personal Information in limited circumstances where:

• It is no longer needed for the purposes for which it was collected;

• You have withdrawn your consent (if the data processing was based on consent);

• Following a successful right to object;

• It has been processed unlawfully; or

• To comply with a legal obligation to which we are subject.

We are not required to comply with your request to erase Personal Information if the processing of your Personal Information is necessary for compliance with a legal obligation, or the establishment, exercise, or defense of legal claims.

Right to Restriction of Processing. 

You have the right to restrict the processing of your Personal Information. In this case, the relevant data will be marked and processed solely by us for specific purposes. This right can only be exercised, subject to certain limitations, when: (i) the accuracy of your Personal Information is contested; (ii) the processing is unlawful, but you do not want the Personal Information erased; (iii) it is no longer needed for the purposes for which it was collected, but you still need it to establish, exercise, or defend legal claims; or (iv) you have exercised the right to object, and verification of overriding grounds is pending.

Right to Data Portability. 

You have the right to receive a copy of the Personal Information you have provided to us in a structured, commonly used, machine-readable format. You also have the right to transmit this data to another entity without our interference, but only when the processing is (a) based on your consent or the performance of a contract with you, and (b) conducted by automated means.

Right to Object. 

You have the right to object at any time to any processing of your Personal Information that is being processed based on our legitimate interests. You may exercise this right without incurring any costs. If you object, we are allowed to show that we have compelling legitimate interests that override your rights and freedoms. The right to object does not exist, in particular, if the processing of your Personal Information is necessary to take steps before entering into a contract or to perform an existing contract.

Right to Object to Our Use of Your Personal Information for Direct Marketing. 

You can request that we change the manner in which we contact you for marketing purposes. You can request that we not transfer your Personal Information to unaffiliated third parties for direct marketing or any other purposes.

Right to Withdraw Consent. 

If you have given us your consent for the processing of your Personal Information, you have the right to withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Right to Complain to Your Local Supervisory Authority. 

You have a right to complain to your local supervisory authority if you have concerns about how we are processing your Personal Information. We kindly request that you attempt to resolve any issue with us first, although you have the right to contact your supervisory authority at any time.

You may submit your GDPR, UK GDPR, or Swiss Federal Act on Data Protection request to us via:

Email: help@honeyfund.com

EU/UK Representative.

Honeyfund is not established in the European Economic Area or the United Kingdom. In accordance with Article 27 of the GDPR and equivalent UK requirements, we have appointed the following representative to act on our behalf with respect to our data protection obligations:

Pam Taylor, COO

2519 McMullen Booth Rd, Ste 510-260, Clearwater, FL 33761

help@honeyfund.com

You may contact our representative with any questions or concerns regarding our processing of your Personal Information or to exercise your data protection rights under the GDPR or UK GDPR.

International Transfers.

We may transfer Personal Data outside of the EEA or the UK. Where we do so, we rely on appropriate safeguards, such as European Commission–approved Standard Contractual Clauses (and the UK Addendum/IDTA, as applicable), supplementary measures, or adequacy decisions where available.

11.2 Residents of the State of California.

CCPA Personal Information Use Disclosure.

The California Consumer Privacy Act of 2019 (“CCPA”) requires that we disclose certain categories of Personal Information that we collect, the sources of that Personal Information, the purpose of collecting such information, and the categories of third parties with whom we share that information. 

Categories of Personal Information that We Collect and Disclose: Our collection, use and disclosure of Personal Information about a California resident will vary depending upon the circumstances and nature of our interactions or relationship with such resident. Below we describe the categories of Personal Information we may collect about California residents (including the categories of Personal Information that we have collected about California residents in the past 12 months):

Identifiers. 

Includes direct identifiers such as a real name, alias, address, unique personal identifier, online identifier, Internet Protocol (IP) address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers. 

Customer Records. 

Paper and electronic customer records containing Personal Information, which you provide to us, such as name, digital signature, address, telephone number, email and other contact information, government identifiers, financial and payment information.

Characteristics of Protected Classifications. 

Such as disability and health information (e.g., which we may collect to, for example, make accommodations available to you at events we host), as well as inferences made about such characteristics based on other types of information we have collected from you or from third parties.

Commercial Information. 

Including records of real property, products or services purchased, obtained, or considered, or other purchasing or use histories or tendencies.

Usage Data. 

Internet or other electronic network activity information including without limitation browsing history, search history, and information regarding a consumer’s interaction with an Internet website, application, or advertisement.

Location Data. 

Location information about a particular individual or device.

Employment History. 

Professional or employment-related information, including inferences about such information based on other types of information we have collected from you or from third parties.

Education Information. 

Education history and background, including inferences about such information based on other types of information we have collected from you or from third parties.

Profiles and Inferences. 

Inferences drawn from any of the information identified above to create a profile reflecting a resident’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes.

Sensitive Personal Information. 

In limited circumstances, we may collect certain information considered to be sensitive Personal Information under the CCPA, including Social Security number and tax ID; driver’s license, state identification card, passport number, or other government identifier; financial account number and payment card data; health and medical data; citizenship or immigration status; and geolocation data; gender or gender identity/expression. If we process Sensitive Personal Information, California residents may also exercise the ‘Limit the Use and Disclosure of My Sensitive Personal Information’ option by contacting us as described above.

The chart below summarizes the CCPA disclosure requirements and where you can find this information in this Privacy Notice:

Financial Incentives and Loyalty Programs: Honeyfund may offer rewards programs, promotional offers, and/or price or service differences that may be considered "financial incentives" under the CCPA. These programs may include Honeyfund Rewards, VIP customer service programs, or one-time promotions.

Participation in these programs is voluntary. You may join by following on-screen instructions and may opt out at any time by contacting us at help@honeyfund.com.

As part of these programs, we may collect the following categories of Personal Information: Identifiers (such as name and email address), Commercial Information (such as purchase history), and/or Internet or Network Activity (such as browsing behavior), along with any other categories disclosed at the time of collection.

We will not discriminate against you for exercising your privacy rights. However, opting out of a financial incentive program may mean that you are no longer eligible for program benefits. For more information about a specific program, please review the applicable program terms and conditions. 

Per Category Disclosures: We do not ‘sell’ Sensitive Personal Information. We may ‘share’ (for cross-context behavioral advertising) the following categories via cookies and tracking technologies: Identifiers and Internet/Network Information. You may opt out as described above.

PLEASE NOTE: Any content contained in a chat message between users is stored as a chat message and not in your user profile or as a separate category of data. This may include certain categories of information listed above as “Not Collected.” For example, if you chat with another user about your age or education history, we do not store this data separately or use it for any purpose. We do not mine user chat messages for information and we do not share the content of our chat messages with any third parties and we do not use it for any purpose other than facilitating a chat service between users. Therefore we have listed certain categories of data as Not Collected since they are not intentionally collected by us or used for a business purpose.

In addition, we may disclose any of the categories of Personal Information we collect about you to other third parties as directed by or consented to by you, or where necessary to fulfill your specific requests.

Sales and Sharing: The CCPA defines a “sale” as disclosing or making available Personal Information to a third party in exchange for monetary or other valuable consideration, and “sharing” broadly includes disclosing or making available Personal Information to a third party for cross-context behavioral advertising. While we do not disclose Personal Information to third parties in exchange for monetary compensation or for their own independent commercial purposes, some third-party cookies and similar technologies on our Website may constitute a ”sale” or ”sharing” of Personal Information under California law. You can manage these by using the ”Cookie Preferences” link or by enabling GPC in your browser.

Sources of Personal Information: We may collect Personal Information from the following sources, as applicable:

• Directly from the individual;

• Property records, public records, and other publicly available sources;

• Advertising networks;

• Data analytics providers;

• Social networks;

• Government entities;

• Data brokers;

• Affiliate and subsidiary companies; and

• Service providers.

Purposes of Collection, Use, and Disclosure: As described in more detail in Section 3, we collect, use, disclose, and otherwise process Personal Information (including sensitive Personal Information) for the following business or commercial purposes or as otherwise directed or consented to by you:

• Providing support and related services;

• Analyzing and improving our business;

• Personalizing content and experiences;

• Advertising, marketing, and promotional purposes;

• Securing and protecting our business;

• Defending our legal rights;

• Planning and facilitating business transactions;

• Auditing, reporting, corporate governance, and internal operations; and

• Complying with any legal obligations.

Retention: We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Notice or otherwise disclosed to you at the time of collection unless an extended retention period is required or permitted by law. We may retain Personal Information for longer where required by our legal and regulatory obligations, professional indemnity obligations, or where we believe it is necessary to establish, defend, or protect our legal rights. 

California law may permit you to request that we:

• Provide you with a list of the categories of Personal Information we have collected or disclosed about you in the last twelve (12) months; the source category of such information; the business or commercial purpose for collecting, selling, or sharing the information; and the categories of third parties to whom we disclosed the information.

• Provide access to and/or a copy of the Personal Information we have collected about you.

• Delete certain Personal Information we have collected about you.

• Opt out of the sale of your Personal Information to third parties.

Certain information is exempt from such requests under applicable law. You may also have the right to receive information about the financial incentives we offer you (if any). You also have certain rights under the CCPA not to be subject to certain negative consequences for exercising your CCPA rights.

Minors: We do not knowingly sell or share Personal Information of consumers under 16 years of age. If we become aware that a consumer is between 13 and 16 years old, we will obtain that consumer’s affirmative authorization (opt-in) before any sale or sharing; for consumers under 13, we will obtain parental/guardian consent.

Submitting CCPA Requests: California residents may exercise their CCPA privacy rights to know/access, delete, correct, and limit use/disclosure of sensitive Personal Information by submitting a verifiable request to us via:

• Email at help@honeyfund.com

We will respond to verified requests received from California residents as required by law. When you submit a request to know or delete, we will take steps to verify your identity by matching the information you provide with the information we have on file. You must provide all requested information so that we can process and verify your request. In some cases, we may ask for additional information to verify your request or, if necessary, to process it. If we are unable to verify a request, we will notify the requester. Authorized agents can submit a request on behalf of another individual by contacting us via email or phone. To do so, they will need to provide proof of their authorization. Additionally, we may also require the relevant consumer to directly verify their identity and the authority of the authorized agent.

Requests to Opt Out: Our Website, App, Platform, and/or Services respond to global privacy control, or “GPC,” signals, which means that if we detect that your browser is communicating a GPC signal, we will treat that as a request to opt out of sales and sharing (such as through cookies and tracking tools) on the Website, App, Platform, and/or Services. Note that if you come back to our Website from a different device or use a different browser on the same device, you will need to opt out or set GPC for that device and browser as well. You can also manage your preferences for targeting and other cookies on our Website through the “Cookie Preferences” link in the footer of the Website. 

For more information about GPC, please visit: www.globalprivacycontrol.org/. You may also submit a request to opt out of other sharing and sales by submitting a request via:

• Email at help@honeyfund.com

Rights Under California Shine the Light Law.

California residents may request from businesses with whom they have an established business relationship: (1) a list of categories of Personal Information, such as name, address, email address, and the type of services provided to the customer, that a business has disclosed to third parties during the immediately preceding calendar year for the third parties’ direct marketing purposes and (2) the names and addresses of all such third parties. To request this information, please contact us using the contact information provided in this Privacy Notice. We will respond to such requests within 30 days of receipt.

For more information about our privacy practices, contact us as set forth above.

11.3. Residents of Other U.S. States.

Certain U.S. states provide their state residents with rights to:

• Confirm whether we process their Personal Information, and if so, provide limited information about the nature of the Personal Information collected, processed, and disclosed, the business or commercial purpose, and information concerning third parties to whom the Personal Information was disclosed.

• Access and delete certain Personal Information.

• Correct inaccuracies in their Personal Information, considering the Personal Information’s nature and processing purpose (excluding Iowa and Utah).

• Data portability.

• Opt-out of Personal Information processing for:

  • targeted advertising (excluding Iowa);

  • sales; or

  • profiling in furtherance of decisions that produce legal or similarly significant effects (excluding Iowa and Utah).

• Either limit (opt-out of) or require consent to process sensitive Personal Information.

The exact scope of these rights may vary by state. To exercise or appeal a decision regarding a consumer rights request, please contact us at help@honeyfund.com.

If we deny your request, you may appeal our decision by emailing us and including ‘Appeal’ in the subject line and a brief explanation. We will inform you in writing of any action taken or not taken in response to the appeal within 45 days, including a written explanation of the reasons.

Nevada provides its residents with a limited right to opt out of the sale of Personal Information. However, please note that we do not currently sell data that triggers the statute's opt-out requirements.

11.4. Residents of Australia.

This addendum applies to individuals residing in Australia. Honeyfund is an “APP entity” under the Privacy Act 1988 and must comply with the Australian Privacy Principles (“APPs”). If there is any conflict between this addendum and our global Privacy Notice, this addendum prevails for Australian residents.

For data categories, collection methods, purposes of use, third-party disclosures, cookies and similar technologies, your choices regarding your Personal Information, and data security and retention, please see Sections 1-3, 6, and 8 of this Privacy Notice. The information below supplements those sections.

Collection and Security of Personal Information.

We provide just-in-time notices at or before collection, or as soon as practicable afterward, for features like geofencing and personalization. We collect only what is reasonably necessary, and where reasonable, directly from you to deliver the Services.

We take reasonable steps to ensure that the Personal Information we have collected is accurate and secure. Where feasible, we use de-identified or aggregated data, including, where possible, for usage-based reporting to third parties. In the event of unauthorized access or disclosure of Personal Information, we will notify affected individuals and the OAIC in accordance with the Notifiable Data Breaches Scheme.

Cross-Border Transfers.

We may disclose Personal Information to recipients in other countries. Before doing so, we take reasonable steps to ensure that recipients handle Personal Information in a manner consistent with the APPs (e.g., contractual safeguards and audits) or rely on a permitted APP 8 exception.

Access, Correction, and Anonymity.

You may request access to the Personal Information we hold about you and request corrections pursuant to APPs 12 and 13. Where practicable and lawful, you may interact with us anonymously or using a pseudonym. 

Children and Young People.

We assess capacity to consent on a case-by-case basis under Australian law. We enable parental controls where applicable and apply heightened defaults (limited recommendations, reduced profiling, stricter sharing) as described in Section 7. 

Contact and Complaints.

Contact us: 

Pam Taylor, COO

2519 McMullen Booth Rd, Ste 510-260, Clearwater, FL 33761

help@honeyfund.com

To file a complaint or make a request of the overseeing agency, contact the appropriate regulator: Office of the Australian Information Commissioner (OAIC) — 1300 363 992 or file a complaint form available on oaic.gov.au.

11.5. Residents of Canada.

Canadian privacy laws, including the Federal Personal Information Protection and Electronic Documents Act (“PIPEDA”), the Personal Information Protection Act, SBC 2003 c 63, in British Columbia, the Personal Information Protection Act, SA 2003 c P-6.5, in Alberta, and the Act Respecting the Protection of Personal Information in the Private Sector, CQLR c P-39-1 (“Quebec Private Sector Act”), in Quebec, apply to the collection of Personal Information from and about Canadian residents. “Personal Information,” as used in this Privacy Notice, includes “Personal Information” as defined under those laws.

Honeyfund’s COO is responsible for managing Personal Information, including under the Quebec Private Sector Act. You may contact them by email at help@honeyfund.com. When Honeyfund collects Personal Information from Canadian residents, including those in Quebec, it transfers some data to data centers in the European Economic Area, the United States, and other foreign jurisdictions with similar privacy protections. When Honeyfund relies on service providers to process Personal Information as described herein, these providers may also be located outside of Canada or Quebec.

Personal Information may be processed in the United States and other countries by Honeyfund and its service providers. While your Personal Information is stored outside Canada, it will be subject to the laws of that foreign jurisdiction, which may differ from Canadian law.

You have the right to request access or rectification of the Personal Information Honeyfund holds related to you or to withdraw any consent given to the processing of such Personal Information. You may exercise those rights by contacting Honeyfund’s COO at help@honeyfund.com. If Honeyfund has your Personal Information that was initially collected with your consent by an entity that subsequently provided it to Honeyfund, please contact that entity for any questions related to that entity’s privacy policies and consent practices.

11.6. Residents of Israel.

If you are a resident of Israel, please note the following:

No Legal Obligation.

You are under no legal obligation to provide us your Personal Information. If you do not agree to the collection and use of your Personal Information as described herein, you may be ineligible for some or all of our Services. In that case, you should stop all communication with Honeyfund, end any involvement with this Website, and cease using our Services.

Cross-Border Data Transfers.

When we disclose Personal Information as described above, we may transfer this Personal Information to recipients outside of Israel. By interacting with this Website, our Services, or our company, or by providing us with your Personal Information, you confirm that you consent to the transfer of this information, including any subsequent transfers, for the purposes described herein.

11.7. Residents of Mexico.

For residents of Mexico, the Federal Law for the Protection of Personal Information Held by Private Parties and its Regulations provide the following rights: Access, Rectification, Cancellation, and Opposition (“ARCO Rights”) with respect to Honeyfund’s handling of your Personal Information:

• The right to access your Personal Information and request explanations about how Honeyfund uses it;

• The right to rectify your Personal Information if you believe it is outdated, incorrect, or incomplete;

• The right to cancel your data if you believe it is not used according to the principles, duties, and obligations set forth in Mexican data protection laws;

• The right to object to Honeyfund’s processing of your data for certain purposes.

Additionally, the law also provides for an individual’s rights, in certain circumstances, to object to the processing of Personal Information, the right to withdraw consent, the right to object to the use of Personal Information for marketing or advertising purposes, and the right to object to the use of automated decision making or profiling.

Information Needed to Process Your Request

To exercise your ARCO Rights, email your request to help@honeyfund.com, and please include:

• Your identification or legal representation;

• A clear and precise description of the Personal Information related to the ARCO Rights you wish to exercise and the rights you intend to exercise. You may include this in the body of the message or in a signed and scanned document with initials on each page.

Upon receiving your request, Honeyfund will promptly respond with a confirmation of your request, a description of the action taken, and potentially a request for further information. You will then have 15 business days to reply. If there is no reply, Honeyfund will consider the request complete. Please note that Honeyfund may deny the exercise of ARCO Rights as allowed by law; a denial may be partial, in which case Honeyfund will perform access, rectification, cancellation, or objection as applicable. 

11.8. Residents of New Zealand.

This addendum applies to individuals residing in New Zealand. Honeyfund is an “agency” under the Privacy Act 2020 and complies with the Information Privacy Principles (IPPs). If there is any conflict between this addendum and our global Privacy Notice, this addendum prevails for New Zealand residents.

For data categories, collection methods, purposes of use, third-party disclosures, cookies and similar technologies, your choices regarding your Personal Information, and data security and retention, please see Sections 1-3, 6, and 8 of this Privacy Notice. The information below supplements those sections.

Collection and Security of Personal Information.

We provide clear notices at or before the collection of Personal Information, including just-in-time notices where applicable. We adhere to the principles of purpose-based data collection and data minimisation, collecting only what is necessary by fair means and, where reasonable, directly from you. 

We take reasonable steps to ensure that Personal Information is accurate, and we apply safeguards that are proportionate to the risk. Personal Information is retained only as long as required for lawful purposes, after which it is securely disposed of, de-identified, or aggregated. 

In the event of a privacy breach that is likely to cause serious harm, we will notify affected individuals and the Office of the Privacy Commissioner and take all other steps as required by law.

Direct Messaging.

Our commercial electronic messages clearly identify us and include an easy-to-use unsubscribe option, as required by the Unsolicited Electronic Messages Act of 2007. 

You may always manage your individual user marketing and personalization settings in your User Account settings. You may report concerns to the Department of Internal Affairs (“DIA”).

Cross-Border Transfers.

We only disclose Personal Information to recipients outside New Zealand when comparable privacy safeguards apply (e.g., enforceable contractual obligations) or another exception under IPP 12 applies.

Access and Correction.

You may request access to and correction of any Personal Information we hold about you. If we do not agree to a correction, you may request that a statement of correction be attached. We assign unique identifiers only where necessary and do not require you to use another agency’s identifier except where permitted by law. 

Please send any requests to exercise your rights using the contact details provided in this Privacy Notice.

Children and Young People.

We assess capacity to consent on a case-by-case basis under New Zealand law. We enable parental controls where applicable and apply heightened defaults (limited recommendations, reduced profiling, stricter sharing) as described in Section 7.

Contact and Complaints.

Contact us: 

Pam Taylor, COO

2519 McMullen Booth Rd, Ste 510-260, Clearwater, FL 33761

help@honeyfund.com

To file a complaint or make a request of the overseeing agency, contact the appropriate regulator: Office of the Privacy Commissioner (OPC) — 0800 803 909.

Online tools and complaint forms are available at privacy.org.nz.

11.9. Residents of Singapore.

This addendum applies to individuals residing in Singapore. Honeyfund complies with Singapore’s Personal Data Protection Act 2012 (PDPA), including the Data Protection Obligations and the Do-Not-Call (DNC) Provisions. If there is any conflict between this addendum and our global Privacy Notice, this addendum prevails for Singapore residents.

For data categories, collection methods, purposes of use, third-party disclosures, cookies and similar technologies, your choices regarding your Personal Information, and data security and retention, please see Sections 1-3, 6, and 8 of this Privacy Notice. The information below supplements those sections.

Our privacy practices include the implementation of the PDPA’s obligations, including: Accountability, Notification, Consent, Purpose Limitation, Access and Correction, Accuracy, Protection, Retention Limitation, Transfer Limitation, and Data Breach Notification.

Additional information on the nature and details of each of those obligations is available from the PDPC.

Collection and Security of Personal Information.

Where required, we provide just-in-time notification and request consent for new uses of previously collected Personal Information. Consent may be withdrawn at any time, and when so withdrawn, we will cease processing the relevant Personal Information unless another PDPA legal basis for processing applies. 

We will assess any incidents of data breach or unauthorized disclosure of Personal Information and, where notifiable, notify the PDPC as soon as practicable and no later than three calendar days after determining notifiability, and notify affected individuals where required. 

Permitted PDPA Exceptions.

Where permitted, we may rely on PDPA exceptions, such as Legitimate Interests or Business Improvement and Research, subject to all necessary safeguards. We do not rely on exceptions for direct marketing to Singapore telephone numbers. 

Direct Marketing and Electronic Messages.

Before marketing to Singapore telephone numbers, we screen against the DNC Registry or rely on clear, unambiguous consent. We identify ourselves and do not conceal caller line identity. Unsolicited commercial electronic messages include a functional unsubscribe method or process, as required by law.

Cross-Border Transfers.

For disclosures of Personal Information outside Singapore, we ensure comparable protection to the PDPA through legally enforceable obligations or other permitted mechanisms or exceptions under the PDPA. For a list of current processor categories and locations, submit a request to help@honeyfund.com.

Access, Correction, and Withdrawal of Consent.

You may request access to your Personal Information and request corrections to ensure it is accurate, complete, and not misleading. You may withdraw consent for specific purposes at any time. Upon such a request, we will inform you of the likely consequences of the withdrawal and cease those activities unless another PDPA basis applies.

Singapore’s data portability obligation has been introduced in the PDPA but is not yet in force; we will update this addendum if/when it commences.

Children and Young People.

We assess capacity to consent in accordance with the Privacy Notice and Terms of Use, and recognize the PDPC guidance on consent capacity for individuals aged 13–17. For children under the age of 13, we require consent from a parent/guardian. 

Contact and Complaints.

Contact us: 

Pam Taylor, COO

2519 McMullen Booth Rd, Ste 510-260, Clearwater, FL 33761

help@honeyfund.com

To file a complaint or make a request of the overseeing agency, contact the relevant regulator: the Personal Data Protection Commission (PDPC).

Online information and complaint forms are available at pdpc.gov.sg.